If you check the Zeitgeist according to Google, they list the most searched after car manufacturers in Germany.
Germans are obsessed with cars and the high end segment used to be owned by Mercedes. In the 70s and 80s BMW caught up with them and they were going head to head for years.
In the 90s Audi managed to improve it's image and joined them at the top.
The smart marketing with Bond and BMW Films seems to pay off. BMW is number one. Mercedes can't be happy at place six.
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